I founded Level Up Coffee from my two great passions: video games and coffee. I developed a keen interest in video games at a very young age, when I had the chance to play on Atari and Vectrex consoles in my family. It was in 1987 that I had my first Nintendo console, after which I set my sights on computer games, in particular SimCity on PC in 1989. However, it was Wolfenstein 3D in 1992, Doom in 1993 , then Duke Nukem 3D in 1996 which captivated me the most. From this discovery, my enthusiasm increased tenfold. These moments of entertainment like no other have since been accompanied by a good coffee. My two associated passions are now an integral part of my life.

The idea of launching a coffee in the image of gamers came to me in 2019. My desire was not only to offer a product aimed at a target audience, but also – and above all – to offer the best coffee, premium roast coffee that we at Level Up Coffee call Prestige Level. So I went on a mission to find this famous Prestige Level coffee! After long research and many tastings, I finally found exceptional and very distinct coffees from each other. This is how Level Up Coffee was born!

As a teammate or a perk in games, sports, at work or elsewhere, coffee helps you wake up in the morning, get on with your day, focus, or give you an energy boost. In addition, coffee is unifying. With family, friends or even online, tasting this hot drink (most often) is a moment of connection and pure pleasure.

Matt

Our vision:

A teammate for every Gamers by taking you to the next level with every cup.

Our mission:
To deliver unparalleled premium roast coffee to the community of gamers and coffee lovers.

Our values :

Passion For coffee, for video games, for life

Creativity For awakening, for innovation, for life

Connection For well-being, for joy, for life